Pepper was a payment and reward app that provided cashback rewards for consumers at a wide variety of national retailers.
I designed emails, social media graphics, flyers, and illustrations that explained their service to both consumers and merchants across a wide mix of digital and print channels. My work included:
- Social media campaigns
- Email marketing (design & coding)
- Illustrations
- In-app UI and graphics
- Flyers, sales collateral, and banners
- Sales and training documents
- Presentations (pitches, corporate, training)
- Brand identity management
Email Campaigns: I coded and designed hundreds of emails for a variety of purposes including promotions, merchant highlights, receipts, new user onboarding, and more.
Flyers: I created these promotional flyers that increased brand awareness and new user sign-ups.
Social Media Graphics: I created these graphics for Instagram and Facebook to introduce Pepper to new audiences and to advertise deals and merchants on the app.
Illustrations: I created custom illustrations in Pepper's brand style to be used across all deliverables, enhancing their unique brand personality.