Coco Fiesta was a custom goodie bag company that needed a brand identity and complete Shopify store setup. I gave them a colorful, youthful look that was modern and festive to appeal to children as well as their parents.
Along with the full-color rendered logo, I designed a flat-color and monotone version they could use across any platform.
Along with the full-color rendered logo, I designed a flat-color and monotone version so they had logos suitable for a variety of platforms.
The first round of logo concepts:
The second round of logo concepts, incorporating the coconut characters:
Initial exploratory sketches:
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